An excellent opportunity to be part of analytics team providing meaningful insights for marketing campaign effectiveness within the financial services industry.
- Degree in Business Analytics, Applied Mathematics or Statistics;
- At least 4 years of analytical experience in financial service industry;
- Experience in programming skill using analytics tool such as Base SAS, SAS EG;
- Experience in data mining tool such as SAS EM;
- Experience in dashboard development using Qlikview;
- Posses strong analytical skills;
- Good communications and interpersonal skills.
- SAS Certified.
- Increase market share and customer base through Campaign Analytics;
- Construct dashboards, data preparation and reporting mechanisms that appropriately convey marketing results in an insightful manner;
- Discuss and advise business on analytics requirements;
- Develop advanced statistical models and customer segmentation to support insights that lead to effective marketing campaigns;
- Providing integrated marketing analytical solutions across customers and channels to improve marketing decision-making;
- Drive continuous improvements/proactive review/optimization of campaign performance tracking report with business.