Digital Marketing Manager

///Digital Marketing Manager

Digital Marketing Manager

An excellent opportunity to conceptualize & manage Digital Marketing projects within the financial services industry.

Mandatory Skill(s)

  • Degree in Marketing, Media, Communications and Business;
  • Minimum 5 years experience in digital marketing domain with good experience in Database Marketing and Customer Relationship Management (CRM) platforms;
  • Experience in digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), social media marketing and social media optimization;
  • Excellent experience in web content management, content marketing, content automation, campaign marketing and data-driven marketing;
  • Deep understanding of content distribution, community development and social media marketing;
  • Experience with AB Testing solution such a Adobe Target and ad serving platform (DoubleClick);
  • Knowledge on Webmaster tools, Web Analytics, Google Analytics, Google Tag Manager, Adobe Marketing Cloud and Adobe Dynamic Tag Management;
  • Strong writing, editing skills, ability to create effective marketing material and web contents to drive marketing success;
  • Strong communication and stakeholder management skills.

Desirable Skill(s)

  • Experience working in the Financial Services Industry.

Responsibilities

  • Planning digital marketing campaigns, including Internet, SEO/SEM, email, mobile phones, social media and display advertising;
  • Develop short term and long term digital marketing strategies in line with business objectives. Provide recommendation to optimize performance based on analyzing data;
  • Managing the implementation of high-level digital marketing programs as well as supporting the execution of day-to-day marketing support initiatives;
  • Develop & evaluate new digital marketing strategies for digital initiatives to increase customer engagement;
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
  • Develop and implement detailed project plans including requirements, scope, deliverables, key milestones, timeline, resources and budget;
  • Responsible to improve and optimize contents/web pages to meet the performance expectation;
  • Ensure all development works are adherence to digital content strategy best practices, principles, and methodology.
Apply to this Job

2018-10-16T05:51:56+00:00

3-Peat: Sciente International is awarded for “The Best Recruitment Agency – Technology” in Singapore

Team of technology specialist recruitment firm, Sciente International is excited to receive an Award for “The Best Recruitment Agency – Technology” by HR Asia Recruitment Awards 2018. During the year 2016 & 2017, we were voted the best recruitment firm for IT & Engineering positions by clients, candidates and judges managed by HRM Asia Awards and this time, we were judged the Best Recruitment Agency – Technology by HR Asia Recruitment Awards 2018 managed by Human Resources.

Sciente International is judged The Best Recruitment Agency Technology

Our consultants help employers and job seekers find the right fit every day.

Contact Us