An excellent opportunity to be part of analytics team providing meaningful insights for marketing campaign effectiveness within financial services industry.

Mandatory Skill(s)

  • Degree in Business Analytics, Applied Mathematics or Statistics;
  • At least 2 years of analytical experience in financial service industry;
  • Experience in programming skill using analytics tool such as Base SAS, SAS EG;
  • Experience in data mining tool such as SAS EM;
  • Experience in dashboard development using Qlikview;
  • Posses strong analytical skills;
  • Good communications and interpersonal skills.

Desirable Skill(s)

  • SAS Certified.

Responsibilities

  • Increase market share and customer base through Campaign Analytics;
  • Construct dashboards, data preparation  and reporting mechanisms that appropriately convey marketing results in an insightful manner;
  • Discuss and advise business on analytics requirements;
  • Develop advanced statistical models and customer segmentation to support insights that lead to effective marketing campaigns;        
  • Providing integrated marketing analytical solutions across customers and channels to improve marketing decision-making;
  • Drive continuous improvements/proactive review/optimization of campaign performance tracking report with business.
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