We are looking for an experienced Analytics Analyst to help drive customer journey experience through analytics, implement various initiatives and formulate metrics for the organization from the financial services industry.

Mandatory Skill(s)

  • Degree / Diploma in Marketing or Business Management;
  • At least 5 years of relevant experience;
  • Strong knowledge and experience in digital marketing;
  • Good experience in web analytics and customer experience analysis;
  • Experience in conducting and/or facilitating workshops;
  • Good interpersonal skills and customer service oriented;
  • Creative and analytical;
  • Excellent written and verbal communication skills;
  • Proficient in Microsoft Office Suite, PowerPoint and Excel.

Desirable Skill(s)

  • Preferably from financial services industry.

Responsibilities

  • Assist in collecting customer information and conduct analysis on customer data to enhance product design and improve customer experience;
  • Implement customer journey analytics in collaboration with stakeholders within the organization;
  • Assist in the development of Key Performance Indicators (KPIs), formulate and monitor metrics to improve customer experience;
  • Assist and co-facilitate and organize workshops to provide advisory for internal stakeholders on metrics, dashboards and reports;
  • Document and keep track of workshop outcomes;
  • Identify opportunities to improve customer experience and track the impact of key initiatives;
  • Update workshop collaterals, maintain and update the creation of toolkits, frameworks.
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